Today’s B2B marketers can’t go very far with traditional methods of digital marketing. Social media is one channel that can prove to be a loyalty builder for B2B business because customer relationships are not about one-off transactions. Social media helps B2B businesses showcase their credibility, acquire and retain customers, and build reputation in extremely tough markets. Check out the infographic below for more information.
Lesser-Known Books Essential for CEOs in The Future
Sometimes, the most powerful insights come from books that haven’t hit the mainstream yet. This curated list of upcoming and...