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Business Plan 101: The Marketing Strategy

This part of the business plan is also known as the marketing strategy and explains the plan for your business’ marketing efforts and activities. This section will also describe who your customers are and how you will reach them to tell them about your products and services. In addition to an explanation of your products and services, this section will ...

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Business Plan 101: The Market & the Competitors

This part of the business plan is also known as the market analysis and illustrates and explores your industry and market knowledge (such as competitors) along with any research finding of conclusions. Here are the relevant sections of this section: Industry Description & Outlook: Take a snapshot of your industry and provide a description including current size, history, growth rates, ...

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Business Plan 101: Products & Services

This section is an opportunity for your to describe in depth your products and services. There should be an emphasis on the benefits to potential and current customers. Also, ensure that your focus on the particular niche that your product and/or service fulfills for your ideal customer. Included in this section should be: A Description of Your Product/Service In this ...

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Did You Write A Business Plan? Why or Why Not?

At CEO Blog Nation, June is Back to the Basic Month. In celebration of the month, Teach A CEO is covering the different aspects of the business plan. There is an ongoing debate about the business plan about whether the 30 page business plan is extinct. Some experts even advocate skipping the business plan all together and get to developing and ...

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Sections of A Business Plan: Business Plan 101

Although a long-lengthy business plan has recently come under fire as not being necessary, the business plan is still a vital part of any business. It is the culmination of all your hard work and homework. The business plan allows entrepreneurs to methodically think through business ideas and prepare for potential pitfalls, competitors and more. Teach A CEO understands the ...

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