Today’s B2B marketers can’t go very far with traditional methods of digital marketing. Social media is one channel that can prove to be a loyalty builder for B2B business because customer relationships are not about one-off transactions. Social media helps B2B businesses showcase their credibility, acquire and retain customers, and build reputation in extremely tough markets. Check out the infographic below for more information.
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Business goals serve as the guiding force that propels a company toward its envisioned future. These objectives are the strategic...