InfographicTips and Tricks

How Speed Can Hurt Online Businesses?- [Infographic]

Running a business is anything but easy, and your work only increases if you decide to build an online presence. Creating a website and maintaining it is a lot of work, especially if you are going to blog, too. However, having a website alone is not enough. You must be able to catch viewers’ attention the moment they land on your site and encourage them to engage with you.

To make a good first impression on viewers, you need, among other things, a fast-paced site. Online users are known for their impatience and have little time for sites that load slowly. If you think this is an overstatement, you’re in for a rude awakening. Slow page load time hurts your your page views and increases the bounce rate. The former tells you how many times your site was viewed in a certain period of time while the latter denotes the percentage of total visitors who abandon the page quickly.

Research done by Hostingtribunal shows that page views decline by 11% for every one second delay in page loading. Additionally, when the page load time increases from one second to five second, the bounce rate probability shots up by 90%. And it’s get worse. Slow sites can cause customers to even abandon their purchases and never come back. According to a survey, the main reason for leaving a purchase midway for 51% of online shoppers is none other than slow speed. Another report shows that 64% of shoppers who are unhappy with their shopping experience never return. The list doesn’t end here. Check this fact-packed infographic to learn about other negative effects of slow speed.

Mercy - CBNation

This is a post from a CEO Blog Nation writer. CEO Blog Nation is a community of blogs for entrepreneurs and business owners. Started in much the same way as most small businesses, CEO Blog Nation captures the essence of entrepreneurship by allowing entrepreneurs and business owners to have a voice. CEO Blog Nation provides news, information, events and even startup business tips for entrepreneurs, startups and business owners to succeed.

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