The Growing Impact of Corporate Social Responsibility (CSR) on Decision Making [INFOGRAPHIC]

This infographic was published by SCORE, the nation’s largest network of volunteer, expert business mentors. They published an infographic highlighting the growing impact of corporate social responsibility (CSR) on consumer behavior and employee decision making. CSR programs enable businesses to make a positive social impact through planned initiatives.

The number of companies publishing a CSR report has risen dramatically since 2011:

• 2011: 20% of companies published a CSR report
• 2012: 53%
• 2013: 72%
• 2014: 75%
• 2015: 81%

Consumers and employees alike show support for companies with CSR programs:

• 55% of customers are willing to pay more for products from socially responsible companies.
• Percentage of workers who consider CSR in deciding where to work:
  • Millennials: 79%
  • Gen-Xers: 68%
  • Average for all U.S. workers: 58%

Mid-sized companies with fully integrated CSR programs (33% of companies surveyed) focus on the following causes:

• Education: 60%
• Environment: 45%
• Economic Development: 40%
• Youth Services: 40%
• Disaster Relief: 30%
• Arts and Culture: 20%