How To

Entrepreneur’s Bookshelf: How to Create A Creative Business

The Book

Grow Your Handmade Business: How to Envision, Develop, and Sustain a Successful Creative Business

Courtesy Storey Publishing


Kari Chapin is a marketing mentor, magnetic idea machine, and best-selling author of’s #1 craft book of 2010, The Handmade Marketplace: How To Sell Your Crafts Locally, Globally and Online.

Twitter Summary


  • “Running your own business is not for everyone. When I was fifteen, I wanted to be a dance. I had a wonderful teacher who said, ‘You dance because you have to , not because you want to.' The same holds true in having your own business.”
  • “You don't have to accept every challenge that comes along, you can skip a community obligation or two, and you don't have to do everything all by yourself.”
  • “Look down. Are you wearing your pajamas? If so, get thee to thy closet and put on what you would be wearing if you were heading out to a professional day job.”
  • “Knowing when to work and how to work can be key, but so is knowing when to stop working.”
  • “It's important to measure your success because it's necessary to know what's working and what isn't. If you have been pursuing a line, a project, or a service but you're just not getting the results you want, it's definetly time to reevaluate.”

About The Book

Grow Your Handmade Business: How to Envision, Develop, and Sustain a Successful Creative Business by Kari Chapin details what an aspiring entrepreneur would need to create a creative business. The types of business Chapin focuses on professions include arts and crafts, writer,  designer, and an artist. The 271 page book is divided into two sections–Mapping Your Dream and Planning for Success.  The book feature interviews, words of wisdom and exercises from entrepreneurs and business owners that have been successful in executing their creative businesses. Chapin's book isn't the typical business book with discussions of selecting business models and writing business plans because the first section explores not just choosing any business, but choosing a “Dream Business.”


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